[2011-03-27] Despite the unfavorable weather, a large crowd of Wrocław citizens and residents of the surrounding towns gathered from 8.00 am in front of the door of the first Galeria Ogrodnicza in Poland, Zielone Centrum. There was only enough baskets for some of the customers, but a few minutes after 9.00 everybody entered. Cars filled the surrounding parking spaces, and some customers parked even 800 meters from the Gallery.
1000 primulas like hot cakes!
According to the campaign declared during the advertising campaign, the first 1,000 people who came to the opening of the Green Center received a beautifully flowering primula as a gift. Primulas didn’t last till the end of the day. However, an additional batch was ordered and distributed to customers visiting the gallery also on Sunday.
The enthusiasm of visitors and the malice of inanimate things.
Despite the troublesome situation with the cash registers, some of the clients waited in the queue for over an hour, Galeria Ogrodnicza met with a very enthusiastic reception by customers. They especially emphasized the high quality of the display, the large selection and the amazingly low prices of the plants.
– We had a bit of a stressful situation with the cash registers, as they were finally launched with a 40-minute delay. In addition, there were situations where some goods were not recognized by the system, but our IT specialists and experienced colleagues from other departments of the Company successfully supported the young staff of the Green Center. I am full of appreciation for the employees of Galeria Ogrodnicza who worked persistently and uninterruptedly until 7.00 p.m., because there was a line to all the cash registers until the end – says Paweł Kolasa, CEO of HORTICO S.A.
Live music and other attractions.
The symbolic ribbon cutting ceremony took place at 10.00. During the whole day, the center was visited, apart from customers, by invited guests from the gardening industry, who came from all over Poland. A special place on the mezzanine was prepared for them, where they had a chance to meet and talk with the Supervisory Board of HORTICO S.A., which is the owner of Galeria Ogrodnicza. During the opening, live music performed by the jazz band Sławek Dudar Quartet spread among the developing young leaves of birch trees growing in the main alley of Green Center. The additional attraction were numerous competitions with prizes for customers who answered questions about gardening.
– Amazing place! My husband could not stand the crowd and unfortunately we had to go back, but I will definitely come here in a few days for some quiet shopping, when there is no more crowd – says Ms Alicja, one of the people who came to the opening of the Green Center.
– And this is a very good idea, as not all deliveries – including many interesting plants – were delivered on time before the opening, and we did not manage to enter all the goods into the system as they arrived at the Shopping Center on Friday evening. This applies, for example, to a part of Rosenthal ceramics where we were forced to put up a sign “Product available on request”. Of course, the goods will be available as soon as possible, right after we deal with the documents – says Filip Kuderski, the manager of Galeria Ogrodnicza.
Zielona Restaurant… for connoisseurs of gardening and tasty food.
The Zielona Restaurant was also very popular, and on the occasion of its opening decided to give all customers a 20% discount on the bill, until the end of April. Delicious lunch sets for PLN 16 were highly appreciated, and the formula “eat as much as you want” amazed the all hungry people. For fans of stronger experiences – due to the low temperature – the company producing branded barbecues organized a tasting in the parking lot in front of the Center.
